Marketing (also known as Audience Research, Research, Audience): Activity involved in transfer of goods from producer to consumer or in the exchange of services.

NIH MeSH · D040541Technology, Industry, and Agriculture

Marketing

Also known asAudience Research · Research, Audience · Market Research · Research, Market

Definition

Activity involved in transfer of goods from producer to consumer or in the exchange of services.

MeSH classification

  • J01.219.687

Need clinical context, treatments, or patient-language explanation?

Ask GoDavaii AI about Marketing

Related concepts

Advertising

Works about the act or practice of calling public attention to a product, service, need, etc., especially by paid announcements in newspaper…

Commerce

The interchange of goods or commodities, especially on a large scale, between different countries or between populations within the same cou…

Direct-to-Consumer Advertising

Advertising that directly targets consumers of certain products such as pharmaceuticals.

Entrepreneurship

The organization, management, and assumption of risks of a business or enterprise, usually implying an element of change or challenge and a …

Marketing of Health Services

Application of marketing principles and techniques to maximize the use of health care resources.

Common questions about Marketing

What does Marketing mean in medicine?
Activity involved in transfer of goods from producer to consumer or in the exchange of services. This definition is taken from the National Library of Medicine's MeSH (Medical Subject Headings) 2026 release, which is the standard vocabulary used to index PubMed and most medical literature.
Is Marketing known by any other names?
Yes. Marketing is also referred to as Audience Research, Research, Audience, Market Research, Research, Market in different clinical, research and patient-facing contexts. The MeSH descriptor groups all of these synonyms under a single canonical concept so research and records stay consistent.
Where does Marketing sit in the medical classification?
Marketing falls under the broader medical category "Technology, Industry, and Agriculture" in the MeSH hierarchy (tree numbers: J01.219.687). Browsing the related concepts on this page takes you to neighbouring topics in the same branch of medicine.
Where can I get a plain-language explanation of Marketing?
For a plain-language explanation of Marketing - including symptoms, treatments and what it means for an Indian patient - ask GoDavaii's Health AI. It works in 22+ Indian languages, is free and needs no signup. Tap "Ask GoDavaii AI about Marketing" above.

Source: NIH MeSH 2026 (D040541) — National Library of Medicine, public domain. View official MeSH record ↗